Exhibition design of Apple Inc

Apple Cannes 2001

The open white structure and glass benches made a simple but very eye-catching exhibit, well received by Apple

Apple computers exhibition in 2001
Apple exhibition design by Goodall Design

INTERNATIONAL Exhibition

We were invited by Apple to design and build their exhibit at Cannes.

The hall was originally a car park, the consequence being an extremely low ceiling.

The design was extremely simple, consisting of angled lighting tubes, which additionally carried the heading of each display and glass benches to display the exhibits. The uprights were designed to accommodate extensions to enable the exhibit to be used at alternative halls where the height restriction does not exist.

The open white structure and glass benches made a simple but very eye-catching exhibit, which was well received by Apple and then used at subsequent exhibitions in Geneva and London.

Customer Feedback

The hall in Cannes is located alongside the nudist beach and if my joiners are anything to go by, I am not sure the exhibition was the main attraction to the area.

Exhibition

Apple

Location

Cannes

Year

2001

Category
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