Hewlett-Packard commissioned Goodall Design to undertake their largest exhibit yet with an area exceeding 3,000 square meters.
The exhibit was designed around a town square with a central feature of a plasma tile fountain depicting liquid ink. Surrounding this feature were 4 major demonstrations not only running live demonstrations, but also interactive plasma displays.
In addition to the central feature the stand contained a theatre for 200 people, VIP lounge with full IT facilities and demonstration rooms.
The exhibit was the talk of the show and attracted thousands of visitors daily.
This is the first time HP is actually exhibiting all the portfolio of the graphic arts space.
There are over 35 products on this booth and 50 end-to-end solutions and partners.
Approximately 3,200 square meters. This is something very unique to us. It’s a great booth, fantastic show!’
Richard de Boissezon
WW Customer Business Development Manager,
Graphic Business Solutions